Blue Ocean Strategy Discussion
I’m working on a management question and need guidance to help me learn.
Recall the essential points of difference between “red oceans” and “blue oceans” as competitive spaces, by going through the following chart:
Now, go through this short case vignette on Curves:
https://www.blueoceanstrategy.com/bos-moves/curves/ (Links to an external site.)
Applying Path 2 of Blue Ocean’s Strategy’s 6-Path Framework ( as noted in the above chart on red and blue oceans), write 3-5 sentences of what you think are the essential features of the blue ocean strategy Curves adopted.
