Georgia Institute of Technology Goat Shoe Company External Analysis
GOAT analysis
- External Analysis
- Porter’s 5 forces
Competitive Rivalry
-StockX,Stadium Goods,Grailed,KixIfy,SneakerCon,Ebay
*talk about how StockX valuation compared to Goats valuation
Supplier Power
–
Buyer Power
Threat of Substitution
Threat of New Entry
- External Threats-
- Clearly identifies key external threat(s)
- • Clearly identify who competitors are (current & potential)
- – Involves identifying the “strategic positioning” (cost vs.
- differentiation)
- • Understand where competitive pressure is coming from (5
- forces,PESTEL
- Competitors-
