ASU Build a Belt Boot B3 Case Study
1200 words total. 3 APA cited references and reference list. No plagiarism!
Review the case, “Build a Belt & Boot (B3)” on pages 214-215 of your textbook.
- At this stage of development should Build a Belt & Boot (B3) be sourcing hides through wholesalers or direct from tanneries?
- What can Key do to put in controls on inventory investments to make sure he is not over invested in inventory?
- In order to grow his retail enterprise should Key use franchise marketing channel? What are the advantages and disadvantages?
- What do you think would be a reasonable continuing franchise fee to charge the franchisees?
