Purdue University Political Communication Selective Exposure Discussion
Selective exposure occurs when people seek out information that confirms their beliefs rather than information that challenges their beliefs. In chapter 2 of Niche News, Natalie Stroud discusses several theories that help explain why selective exposure occurs. Define and explain the following concepts: cognitive dissonance, cognitive misers, and perceptions of information quality. Which of these three theories do you think best explains why selective exposure occurs?