GEB 4890 University of South Florida Growth Strategies of Starbucks Discussion
For this assignment write 5 pages about different strategies to grow Starbucks. Such as discussing the proper outsourcing of new employees, Potential new locations or stores, advancements of digital tech, offering more items in places other than the store, how they can change their building to make it better for newer customers. Generic strategy (Porters model, intensive growth strategies, market expansion etc. are some other good ideas.
You can write about any interesting growth strategies you can find to grow or that Starbucks is using. (Make sure you provide in-text citations and provide the works cited page in APA format. Times new roman font size 12 double spaced.)
-Strategies are different than recommendations
· Strategies are relatively abstract and high-level
Grow # of stores by 10%?
· Recommendations are concrete action plans that detail implementations:
locations?
build or lease building?
staffing?
